CBS rejects Super Bowl ad touting benefits of medical marijuana


Super Bowl LIII will be a clash of the coasts, with the New England Patriots facing off against the Los Angeles Rams. In both Massachusetts and California, the use of medical or recreational marijuana is legal.

Acreage Holdings, a so-called “seed-to-sale” cannabis company, wanted to air an ad about the benefits of medical marijuana during the game, but CBS rejected it.

“They said, ‘We’re not taking advertisements for cannabis.’ I think it was categorical,” said CEO George Allen.

Currently 33 states and Washington, D.C., have legalized medical marijuana. But Marijuana is a banned substance in the NFL.